Sponsorship Levels

2017 WaterFire Providence: Salute to Veterans – November 4, 2017

Sponsorship Packages (PDF)

The fifth annual WaterFire Salute to Veterans is scheduled to take place on November 4, 2017. Don’t miss the opportunity to be a part of the largest community-wide celebration of our nation’s veterans in the Rhode/Southern New England area with an estimated attendance of over 75,000. This WaterFire full lighting will be solely dedicated to saluting and honoring veterans, active and reserve military personnel, and their families. Click here to see highlights of  previous years’ Salute to Veterans event.

WaterFire Providence draws over one million visitors to downtown Providence each year. It is one of the leading cultural attractions in the state, and is hailed by critics nationally and internationally as being one of the must-see events in the United States. Visitors immediately find themselves immersed in WaterFire’s enchanting atmosphere filled with music, art, and food while they enjoy the over 80 beautifully lit braziers covering the two-thirds of a mile riverfront. The inclusion of WaterFire being completely free of charge to the public attracts a large diverse group both racially and socioeconomically, from largely the Rhode Island/ New England area but also national and international crowds.

In addition to its beautifully lit bonfires, WaterFire presents a wide variety of experiences–traditional and experimental, bringing new audiences to art while filling the city with energy, vibrancy and a new vision for urban life. Programming around this installation varies greatly and WaterFire prides itself on being able to celebrate, champion and highlight various other forms of art, causes, other local organizations and local history.  This year WaterFire is again proud to honor all of our Veterans with an entire evening dedicated to their service, sacrifice and dedication.

This WaterFire event lighting will include many different activities and initiatives that highlight and celebrate, in both creative and literal representations, all Rhode Island Veterans as well as current members of the armed forces from all branches. The goal is to use WaterFire’s influence and impact as a means to educate and bring awareness to the community at large about our Veterans and Veterans Services, as well as serve as a celebration and thank you for the sacrifices that these men and women have made for our country and our community.

Throughout the WaterFire installation there will be many ceremonies and tributes planned over the course of the evening as well as many areas for displays and engagement from Waterplace Basin to Steeple Street to Memorial Park. Special performances and concerts will occur throughout the installation and WaterFire is excited to produce a Veteran’s Resource Fair at the heart of the installation. This year WaterFire will also conduct a ceremony to specifically honor those who fought and served in Operation Enduring Freedom and Operation Iraqi Freedom.

  • We are currently pursuing a flyover to occur at the commencement of the WaterFire lighting and celebration. The opening festivities will include a color guard, a performance by the Navy band, a 300 person torch procession and salute with war Veterans representing all ages and branches of the service.
  • The American flag will be displayed in grand scale and the salute to Veterans will kick off with a very special performance of the Star Spangled Banner.
  • Washington Street will serve as the location for a Veteran’s Resource Fair where Veteran’s services and non-profits that work with Veterans will be highlighted. Included in this area will be many interactive displays for Veterans and bringing awareness to resources out there for Veterans and their families. With over  20 different exhibitions providing information on all different resources available to returning Veterans from healthcare to housing, education to job opportunities to wellness and financial resources.
  • Memorial Park will become a celebratory field of blue stars dedicated in thanks to our Veterans and military families and the public will be welcome to add their own light to the night with messages of thanks for our Veterans which will be illuminated by luminaria candle lanterns. We also hope to include living histories at each of the Memorial monuments in the park.
  • There will be a memorial canoe ceremony to honor all of our veterans who have passed, which will make its way through the entire installation in honor of our fallen soldiers.
  • There will be musical performances on Steeple Street and some very special performances throughout the installation all evening long in celebration of our Veterans.

Veterans Affairs in Rhode Island serves over 91,000 veterans a year in RI alone and over 75,000 in southeast Massachusetts.  As each WaterFire event brings in over 75,000 people on average, WaterFire is positive that we will be able to reach many thousands of Veterans and their families. Support for the event itself in government and military circles is also a great indicating factor in the event’s success and ability to reach our military community.  The Salute to Veterans already has the full support of Senator Jack Reed and the entire Rhode Island Congressional delegation as well as other local officials such as Mayor Jorge Elorza and Senator Sheldon Whitehouse.  The planning and execution of the event has also had direct military involvement from the VA and committee members such as Director of Veterans Affairs, Kasim Yarn and the Providence VA Medical Center.

It is incredibly important that we, as a community, recognize the service and sacrifice of the men and women that have served in America’s military.  We look forward to using WaterFire platform to celebrate all that they have done and using it as opportunity to thank them face-to-face and as a community.  WaterFire believes that the Salute to Veterans needs to be more than a onetime occurrence, and are working to make sure that it returns year after year to become one of the most recognized Veterans Day Celebrations in the city, state and region.

Having the opportunity to support and have a hand in this celebration of veterans is a great honor that will be recognized by thousands of people from not just the New England area but around the globe as well. Each year WaterFire has the objective of presenting this opportunity to the community including local businesses, corporations, and grantmaking foundations. In 2017, WaterFire hopes that this Annual Veteran’s Day fire will only continue to grow and expand.

$65,000: Veterans’ Fire Gold Star Sponsor

WaterFire will work with your company to create a sponsorship that suits your company’s specific needs and ideas in honoring our veterans. Benefits are negotiable.

  • Listing as the a Gold Star Sponsor of the Salute to Veterans at WaterFire
  • Additional listing as a WaterFire Season Sponsor in all WaterFire literature and public relations
  • Television public service announcements broadcast throughout the WaterFire season on WPRI12 and Cox media channels that publicize your sponsorship (est. value: $20,000- 25,000) as a WaterFire Season sponsor radio PSA’s broadcast throughout the season on select Clear Channel stations
  • Heavily rotated PSAs two weeks prior to the fire on Rhode Island Broadcasting Association channels as the Gold Star Sponsor of the Salute to Veterans WaterFire
  • Ability to have up to 20 Veterans of your choice participate in the Veteran Ring of Fire procession and kick- off celebration at the RI State House
  • Sponsor mention and appearance on Fox Providence’s The Rhode Show the Friday before the event
  • WaterFire will provide 50 tickets to a reception for the WaterFire Salute to Veterans sponsors
  • Web link from WaterFire’s website to yours with recognition as the Salute to Veterans at WaterFire Gold Star sponsor with link to your website and logo on the Veterans’ Day Fire event page
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Full screen color advertisement in electronic program to be featured on digital media display stations placed throughout the event all season long
  • Full screen color advertisement in electronic program on November 4, 2017 thanking your company for supporting Rhode Island’s veterans and soldiers
  • Recognition of your season sponsorship with name & logo in rotating program on digital media display stations throughout the season
    • Listing in the WaterFire evening event pamphlet the night of November 4, 2017 as a gold star sponsor of WaterFire’s Veterans’ Day Fire and as a season sponsor distributed on every WaterFire lighting throughout the season
    • VIP program where up to four of your guests light the fires from the WaterFire boats (two people per boat) on the night of November 4, 2017
    • Press release on Friday October 28th announcing the WaterFire and related events
    • Banner displayed at the WaterFire event throughout the 2017 season listing WaterFire Providence’s Season Sponsors: your company’s name and logo as a Season Sponsor
    • Ride through the fires for 8 couples on WaterFire’s VIP Guest boats on November 4, 2017
    • Personalized, signed, framed poster
    • Special volunteer program for your employees to join the WaterFire team throughout the season
    • Access to the Brazier Society VIP Reception Tent for up to 8 of your company’s guests at all full WaterFire lightings

$20,000 : Veterans’ Fire Silver Star Sponsors

WaterFire will work with your company to create a sponsorship that suits your company’s specific needs and ideas in honoring our veterans. Benefits are negotiable.

  • Listing as a Silver Star Sponsor of the Salute to Veterans WaterFire
  • Heavily rotated PSAs two weeks prior to the fire on Rhode Island Broadcasting Association channels
  • Sponsor mention on Fox Providence’s The Rhode Show the Friday before your event
  • Ability to have 12 Veterans of your choice participate in the Veteran Ring of Fire procession and kick- off celebration at the RI State House
  • WaterFire will provide 25 tickets to the exclusive catered VIP sponsor reception tent next to the river on November 4, 2017
  • Recognition as a Silver Star Sponsor with link to your website and logo on the Veterans’ Day Fire event page
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Full screen color advertisement in electronic program on the night of the event thanking your company for supporting Rhode Island’s veterans and soldiers
  • Recognition of your sponsorship with name & logo in rotating program on digital media display stations throughout the season
    • Listing in the WaterFire Evening event pamphlet on November 4, 2017 as a Silver Star Sponsor of the Veterans’ Day Fire
    • Press release on Friday October 28th announcing the WaterFire and related events
    • Ride through the fires for 4 couples on WaterFire’s VIP Guest boats on November 4, 2017
    • Personalized, signed, framed poster
    • Special volunteer program for your employees to join the WaterFire team throughout the season

$10,000: Veterans’ Fire Bronze Star Sponsors

WaterFire will work with your company to create a sponsorship that suits your company’s specific needs and ideas in honoring our veterans. Benefits are negotiable.

  • Recognition in heavily rotated PSA recognizing Bronze Star Sponsors two weeks prior to the fire on Rhode Island Broadcasting Association channels
  • Recognition as a Bronze Star Sponsor with link to your website and logo on the Veterans’ Day Fire event page
  • Ability to have eight Veterans of your choice participate in the Veteran Ring of Fire procession and kick- off celebration at the RI State House
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Recognition in full screen color advertisement with logo in electronic program on the night of the event thanking Bronze Star sponsors for supporting Rhode Island’s veterans and soldiers
    • Listing in the WaterFire Evening event pamphlet on November 4, 2017 as a Bronze Star sponsor of WaterFire’s Veterans’ Day fire
    • Press release on Friday October 28th announcing the WaterFire and related events
    • Ride through the fires for four couples on WaterFire’s VIP Guest boats on November 4, 2017
    • Personalized, signed, framed poster
    • Special volunteer program for your employees to join the WaterFire team throughout the season
    • Access to the VIP Reception Tent on November 4, 2017 for 12 of your guests

$35,000 Veterans’ Resource Fair Sponsor – Underwriting Sponsor

We need a supporter to help bring this wonderful

Resource Fair to WaterFire for our Veterans!

Rhode Island’s veterans need our support and whether they are still serving or they have already returned home, WaterFire wants to provide resources for them and their families as they return to civilian life.  Sponsor the Washington Street Veterans’ Resource fair and help WaterFire highlight all the wonderful resources available to vets as they return from service free of charge.  On November 4, 2017 WaterFire will transform Washington Street into a resource fair that covers just a few of the many resources available to vets including job transition services, education, housing services, therapy, medical care and more.  Benefits of the Resource Fair Sponsorship include:

  • Listing as th underwriting sponsor of the Veterans Resource Fair for the WaterFire Salute to Veterans on November 4, 2017
  • Placement on the banner across the entrance of Washington Street branding the Resource Fair and recognizing your sponsorship
  • Ability to have up to 16 Veterans of your choice participate in the Veteran Ring of Fire procession and kick- off celebration at the RI State House
  • Web link from WaterFire’s website to yours and recognition as the Veterans’ Resource Fair Sponsor with link to your website and logo on the Veterans’ Day Fire event page
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Recognition of your Resource Fair Sponsorship with name & logo on Resource Fair screen on digital media displays placed throughout the event
    • Listing in the WaterFire Evening event pamphlet the night of November 4, 2017 as a sponsor of the Veterans’ Resource Fair
    • Inclusion in the press release 10 days prior to November 4, 2017 , announcing the WaterFire and related events
    • Access to the VIP Reception Tent on November 4, 2017 for 30 of your guests
    • Ride through the fires for 6 couples in WaterFire’s VIP Guest boats on the night of November 4, 2017

$5,000 Veterans’ Resource Fair Contributing Sponsor

  • Listing as an official contributing sponsor of the Veterans’ Resource Fair for the WaterFire Salute to Veterans on November 4, 2017
  • Logo and name listing on the banner at the entrance to the Veterans’ Resource Fair recognizing your sponsorship.
  • Web link from WaterFire’s website to yours and recognition as a Veterans’ Resource Fair Sponsor with link to your website and logo on the Veterans’ Day Fire event page
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 85,000 fans
  • Recognition of your Resource Fair Sponsorship with name & logo on

Resource Fair screen on digital media displays placed throughout the event

  • Listing in the WaterFire Evening event pamphlet the night of November 4, 2017 as a contributing sponsor of the Veterans’ Resource Fair
  • Press release on Friday October 28th, announcing the WaterFire and related events
  • Access to the Brazier Society VIP Reception Tent on November 4, 2017 for 8 of your guests
  • Ride through the fires for two couples in WaterFire’s VIP Guest boats on the night of November 4, 2017
  • Ability to have 5 veterans participate in the opening Ring of Fire ceremonies

$15,000 Sponsor the Blue Star Field in Honor & Celebration of Our Veterans

The Starry, Starry Night field in Memorial Park at WaterFire is filled with blue, glowing stars and softly lit luminaria that cover the park floor.  Visitors throughout the night bring their hopes, dreams, wishes and dedications and affix them to these lights of the night.  Help WaterFire honor our Veterans by transforming the Starry, Starry Night field into an illuminated park filled with celebratory thanks and wished for our veterans. Benefits include:

  • Recognition as the Starry, Starry Night sponsor with link to your website & logo on the Veterans’ Day Fire event page
  • Listing as official Starry, Starry Night sponsor in the event pamphlet on November 4, 2017
  • Full screen advertisement on the night of November 4, 2017 recognizing your sponsorship of the star field
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Recognition as the Starry, Starry Night sponsor in a press release sent out ten (10) days prior to the fire
  • Logo, and company name placement on all luminaria cards used on November 4, 2017
  • Banner with logo and company name at the Starry, Starry Night field recognizing your sponsorship
  • Access to the VIP Reception Tent on November 4, 2017 for 15 of your guests
  • Ride through the fires for four couples in WaterFire’s VIP Guest boats on the night of November 4, 2017

$5000 Memorial Canoe Ceremony Honoring Fallen Soldiers

One of WaterFire’s most moving elements is the memorial canoe ceremony.  Silently gliding among the fires, a memorial vessel filled with flowers, lanterns, a pair of boots, and a flag honors those veterans that are no longer with us.  Sponsorship of this beautiful tribute will be receive the following benefits:

  • Listing as official Canoe Ceremony sponsor in the event pamphlet on November 4, 2017
  • Recognition as the Canoe Ceremony sponsor with link to your website & logo on the Veterans’ Day Fire event page
  • Recognition as the Canoe Ceremony sponsor in a press release sent out ten (10) days prior to the fire
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Access to the Brazier Society VIP Reception Tent on November 4, 2017 for 8 of your guests
  • Ride through the fires for two couples in WaterFire’s VIP Guest boats on the night of November 4, 2017

$7,500: 300 Torch Salute Sponsor

A truly amazing and visually catching way to start WaterFire and/or to bring attention to the sacrifice and service of our veterans is the Ring of Fire.  Up to 100 torches carried by your guests of your choosing will process into and surround the basin.  Benefits of this sponsorship include:

  • Listing as official Ring of Fire sponsor in the event pamphlet on November 4, 2017
  • Recognition as the Ring of Fire sponsor with link to your website & logo on the Veterans’ Day Fire event page
  • Recognition as the Ring of Fire sponsor in a press release sent out ten (10) days prior to the fire
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Access to the Brazier Society VIP Reception Tent on November 4, 2017 for 8 of your guests
  • Ride through the fires for two couples in WaterFire’s VIP Guest boats on the night of November 4, 2017

$3,500 Carnation Sponsor

Sponsor the carnations handed out by Grando the Mime, one of WaterFire’s signature characters, as he floats among the flames handing out carnations looking for his true love among the crowd.   Benefits of this sponsorship include:

  • Special message honoring veterans and organization name on all tags attached to each flower
  • Listing as official carnation sponsor in the event pamphlet on November 4, 2017
  • Recognition as the carnation sponsor with link to your website & logo on the Veterans’ Day Fire event page
  • Recognition as the carnation in a press release sent out ten (10) days prior to the fire
  • Shout outs with links to your website on WaterFire’s social media outlets before the fire including on WaterFire’s Facebook page with over 80,000 fans
  • Access to the Brazier Society VIP Reception Tent on November 4, 2017 for 4 of your guests
  • Ride through the fires for one couple in WaterFire’s VIP Guest boats on the night of November 4, 2017
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